SevaYatra is set up as a social business. We measure our performance based on the following objectives: Commercial objectives: Increased efficiency, growth and bottom line Social Objectives: Number of individuals and children engaging in service; Social impact in the form of added giving; Social awareness created through education and service learning programs; Benefits accruing to NGOs due to platform, marketing, giving.

Our core business creates a well defined and monitored social benefit and is not simply an add-on. It is strategic to our core thinking and plan. We actively ensure that we chose vendors from the social sector. For example, all our business cards, T-shirts, kurtis, bags, scrap books, journals, folders and other collateral are supplied by NGOs and thus we are supporting them through added revenue. It is our endeavor to benefit the social sector to the extent we can through our operations.